Jewelry made
to be loved
Once upon a time...
Cuddly jewelry, clever jewelry. Kissable jewelry, soft jewelry. Jewelry designed to be loved and worn every day as a link to your childhood or to the person who gave it to you. Our Grizzly jewelry immerses you in a mischievous and regressive world, like candy!
Our jewelry is like tokens of love, souvenirs of special occasions to wear close, held tight.
Grizzly Chéri are tender and endearing jewels that you keep close to your heart ♡
A never-ending story
At Grizzly, the creative studio never stops (we run on chocolate, that's the secret). We draw inspiration from daily life and regularly embark on crazy projects (Hello Mon Coeur!). We draw all the time, all year long, and we tell you all about it in our newsletter, on Instagram and on Facebook.
Okay, the hero of our story is hairy and a bit chubby, but most importantly, he's soft as a plush toy and wears a crown, and that guarantees tenderness.
But why a Grizzly? He's both the star of cuddly toys and the prize for a successful date at the fair: the teddy bear is our favorite plush toy. A plush toy we received as children and will give as adults, an imperishable comfort passed down from generation to generation. While most toys flash, glow, sing, dance, and are covered with multi-function buttons ready to take you to the moon, the teddy bear is completely useless. Useless, except to be hugged close. Grizzly Chéri is exactly like that: tender and endearing jewelry that you keep close to you ♡
The adventure
It all began in 2015 with a slightly crazy idea: to create endearing accessories! Liters of tea & plenty of chocolate to fuel Carlotta, a passionate mother with extensive jewelry expertise (no kidding) and overwhelmed by a newborn baby! From home, the first collections were designed on paper.
The mission was clear: to create unique jewelry, completely different from what was commonly available. Then, as now, the vast majority of jewelry brands worked with findings: ready-made components that just needed to be assembled.
Today, Team Grizzly is an all-female team, 100% feel-good (except when there's no more chocolate), 100% creative. The office has expanded, we have more hands, but the Grizzly designs continue to come to life at the tip of our pencils, and so do the pretty hearts! Based in Paris, the creative studio feels like a home: it's a comfortable place where ideas abound!
